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Bespoke Cultural Collective is a forward-looking cultural consultancy that is committed to finding new ways of making contemporary culture inspiring to a broader and more diverse public. Our expertise lies at the intersections of communications, cultural planning and community engagement. 

We believe that culture has the power to bring people together and we are constantly exploring how to activate meaningful shared experiences. While many of our clients come from the arts, we are increasingly working with cities, non-profits and urban planning initiatives that are looking to engage communities within the public realm. 

Bespoke was established in 2011 by co-founders Christina Bagatavicius and Sabrina Richard. It was founded on the shared belief that to create meaningful work, we needed to change the status quo.

 For our clients this means:

  • Our approach is highly responsive to the specific needs of every project we undertake.
  • Our small team works with an incredibly talented and diverse network of creative collaborators.
  • We stand for cultural work that truly engages a wide range of voices and communities.
  • We use a research-driven methodology that goes wide, but also brings a rigorous attention to detail.
  • We are forward-looking and keep our finger on the pulse of emerging trends.
  • We bring big vision, passion and an optimistic outlook.
  • We love big and complex problems.
  • We are uncompromising about getting things done to the highest standard.

Something about who is who?


Principal & Co-Founder

Over the last decade Christina has established a rich understanding of how contemporary culture is evolving, broadening and connecting communities in new ways. She brings a wealth of expertise in audience development, communications, strategic planning and exhibition programming. With a keen eye on contemporary culture, she knows how to identify unexpected opportunities that speak to new audiences.  

Prior to establishing Bespoke in 2011, she was the Curator and Head of Interpretation at the Tate where she successfully shaped an audience engagement strategy for a world-leading art museum. When she returned to Canada in 2008, she became a Project Director at Bruce Mau Design—where she led communications, branding and planning work. During this time she worked with museums, educational institutions, TV networks, and cities to help re-imagine their potential.



Principal & Co-Founder

An architect by training, a critical planner by profession, over the last decade Sabrina has led numerous large scale and complex architectural and cultural planning projects in Canada and aboard. Her expertise spans needs assessments for cultural institutions, feasibility studies, strategic planning and museum planning.

Prior to co-founding Bespoke, Sabrina was the senior planner at Lundholm Associates, an architectural practice renowned for museum design and cultural planning.

 Sabrina has dedicated her career to the realization of thoughtful, dynamic and meaningful cultural spaces that serve diverse communities. She is currently completing a PhD from the College of Environmental Design at the University of California, Berkeley.